Notes from the studio

Opinions and playbooks on web, apps, and AI, written by the people doing the work.

Web7 min read

March 28, 2026 · Codie Tomlinson

Why your marketing site is costing you leads (and how to fix it)

Most marketing sites are slow, confusing, and written for the CEO. Here is the framework we use when we rebuild one from scratch.

Apps8 min read

March 14, 2026 · Codie Tomlinson

Shipping an MVP in 10 weeks: what we cut, what we kept

A look inside how we scoped, designed, and built a cross-platform app with a small team and a hard deadline.

Marketing10 min read

February 27, 2026 · Codie Tomlinson

The post-cookie playbook for Australian ecommerce

First-party data, server-side tracking, and creative that actually converts. What we are doing for DTC clients in 2026.

Apps6 min read

February 12, 2026 · Codie Tomlinson

React Native in 2026: when it still makes sense

The honest take on cross-platform mobile in 2026, when to reach for React Native, when to go native, and when to stay on the web.

Marketing9 min read

January 30, 2026 · Codie Tomlinson

Local SEO for multi-location businesses

A practical guide to ranking a venue, a store, or a clinic in its own neighbourhood, without gaming anything.